The Jobs To Be Done Lens
Insight
Christensen extends his milkshake jobs-to-be-done theory from products to people, arguing the path to a strong relationship is understanding the job your partner is hiring you to do and finding someone whose happiness is worth devoting yourself to, not just someone you expect to make you happy.
Source Context
!How Will You Measure Your Life - Christensen_et_al#^ref-47120 !How Will You Measure Your Life - Christensen_et_al#^ref-32631 !How Will You Measure Your Life - Christensen_et_al#^ref-4650