The willingness to be vulnerable to another party based on the expectation that they will act with integrity and consistency -- built slowly through repeated actions, destroyed quickly through a single betrayal.
Tensions
Voss builds trust through empathy and making the other side feel heard (emotional trust). Taleb builds trust through demonstrated risk-bearing and action (structural trust). Jensen's fixed pricing shows trust through predictability over decades. These are different faces of the same asset, but they can conflict: the Silver Rule's passive restraint may be necessary but insufficient without proactive vulnerability.
Related Concepts
negotiation | decision | strategy | leadership | identity